Job Description Graphic designers—or graphic artists—plan, analyze, and create visual solutions to communications problems. They find the most effective way to get messages across in print, electronic, and film media using a variety of methods such as color, type, illustration, photography, animation, and various print and layout techniques. Graphic designers develop the overall layout and production design of magazines, newspapers, and other publications. They also produce promotional displays, packaging, and marketing brochures for products and services, design distinctive logos for products and businesses. An increasing number of graphic designers also develop material for Internet Web pages, interactive media, and multimedia projects.

Median Salary $39,900

Education Requirements A bachelor’s degree is required for most entry-level and advanced graphic design positions; although some entry-level technical positions may only require an associate degree. Bachelor’s degree programs in fine arts or graphic design are offered at many colleges, universities, and private design schools.

Associate degrees and certificates in graphic design also are available from 2-year and 3-year professional schools.

Job Outlook Employment of graphic designers is expected grow about as fast as average. Keen competition for jobs is expected; individuals with a bachelor’s degree and knowledge of computer design software, particularly those with Web site design and animation experience will have the best opportunities.

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